
Ponceau 4R is a high-purity water-soluble azo dye that produces a brilliant, yellowish-red (scarlet) shade. It is a highly versatile and economical colorant used extensively in the food industry to create vibrant red hues. Its excellent solubility and strong color yield make it a reliable choice for achieving bright, appealing reds in a variety of applications, from desserts and jellies to beverages.